La Plazoleta & Weber Vacuum Group: A Strategic Alliance

For more than seven years, La Plazoleta  has forged a powerful partnership with Weber Vacuum Group, setting new benchmarks in postharvest flower quality.  La Plazoleta is  a Colombian flower farm located on the outskirts of Bogotá, with an outstanding reputation in innovation, sustainability, and excellence in floriculture. A key factor in their success is their adoption of Vacuum Cooling Technology, an advanced method that rapidly reduces temperature and eliminates excess humidity, effectively placing flowers in a state of hibernation. Pablo Bazzani, General Manager of La Plazoleta explains to us:  “ Integrating Weber’s cutting-edge vacuum cooling technology has transformed our processes, driving measurable improvements in efficiency, freshness preservation, and customer satisfaction”. Together, we have succeeded in delivering premium flowers that meet the highest global standards.

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About La Plazoleta: Leaders in Quality & Sustainability

Located in Colombia, Plazoleta Flowers is renowned for producing high-quality filler and focal flowers, including limonium, statice, solidago, and snapdragons. “ Sustainability lies at the heart of our operations” , says Pablo Bazzani. We blend eco-friendly growing techniques with the latest postharvest innovations to ensure not only the longevity and beauty of our flowers but also responsible stewardship of our environment. Our mission is clear—produce exceptional flowers while elevating customer satisfaction worldwide.

Our Journey with Weber Vacuum Coolers

Before incorporating Vacuum Cooling, maintaining consistent freshness during long-distance transportation was a significant challenge. Seeking a robust solution, we partnered with Weber Vacuum Group. The introduction of Weber Vacuum Coolers marked a pivotal shift in our approach to postharvest handling.

Weber's technology enables us to achieve rapid, uniform cooling in just minutes. This swift cooling reduces internal temperatures, controls respiration, minimizes moisture accumulation, and significantly extends vase life. Over time, we’ve experienced substantial benefits—fewer product returns, reduced complaints, and improved customer retention. Encouraged by these results, we plan to integrate vacuum cooling across additional stages of our production process.

"The integration of vacuum cooling has fundamentally elevated our operations. We’ve achieved remarkable gains in efficiency, product longevity, and quality. This technology is now indispensable to our postharvest strategy."

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The Power of Weber Vacuum Cooling Technology

As the global leader in vacuum cooling, Weber Cooling offers a solution that far surpasses conventional methods in speed, efficiency, and consistency. Vacuum Cooling removes only a small fraction of free surface moisture, cooling rapidly without causing any stress on leaves that could cause damage. 

Vacuum cooling advantages include:

Rapid Cooling: Lowers flower temperature within 15-30 minutes.

Uniform Results: Ensures uniform cooling, regardless of packaging type or pallet density.

Energy Efficiency: Uses up to three times less energy compared to forced air systems.

Minimal Moisture Loss: Removes only 2-3% of moisture, preserving flower structure.

Botrytis & Disease Prevention: Controlling humidity reduces condensation, lowering the risk of fungal infections like Botrytis.

This process guarantees that each shipment maintains its aesthetic appeal, structural integrity, and market value from farm to consumer.

Why Weber Vacuum Group is the Preferred Partner

What sets Weber Vacuum Group apart is its advanced technology and dedicated service through its global dealer network. Weber ensures expert support through its dealers worldwide, backed by direct technical assistance. Whether via on-site service or remote troubleshooting with EWON software, customers receive seamless, uninterrupted operation.

Ali maybe better than above: Furthermore, Weber’s systems ensure 100% uniform cooling, regardless of flower variety, weight, or packaging. The innovative ECO cooling mode intelligently adapts cooling cycles to the load, optimizing efficiency while maintaining perfect, consistent cooling through a unique setting mode.

Weber Vacuum Group differentiates itself through its dedication to service excellence. Their team remains proactive in addressing operational challenges, ensuring clients are never left without solutions. This focus on innovation, reliability, and support has made Weber the trusted choice of growers, exporters, and logistics providers globally.

Ready to Elevate Your Flower Business?

Plazoleta Flowers’ experience highlights the transformative power of vacuum cooling technology. For growers aiming to raise product quality, streamline efficiency, and boost customer satisfaction, Weber Vacuum Cooling is the solution of choice.

Discover how Weber Vacuum Group can transform your flower operations today.

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